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UNOFFICIAL 2029 IDENTITY SYSTEM

Redtail Thermal, PointCast's unofficial 2029 abstract mark proposal for Utah

Big 12 · Salt Lake City, Utah

Utah

Redtail Thermal

A rising thermal remembers the red desert and mountain air without depicting a bird.

#b83a32 #294b58 #e4d8c1
PLACE INPUT Wasatch thermals · Salt Lake basin · red-tailed-hawk country

The local input comes from PointCast’s sourced mascot field card. The design direction is PointCast interpretation, not an institutional claim.

Utah Athletics · traditions source ↗
01 / STADIUM

A field that gives something back.

A translucent weather roof collects rain, frames the mountains, and vents summer heat upward.

02 / CAMPUS

The signal leaves the merch table.

Thermal spirals mark cool routes, refill points, and places where the valley wind can be felt.

03 / STUDENT GEAR

Repair is part of the identity.

Red spiral quilt, slate rain shell, and a circular warmth panel that moves from bag to seat.

MARK HOUSE 04

One system among five unrelated signals.

The shared house is a presentation device, not a template. Every mark should remain recognizable in one color, in motion, at sixteen pixels, in embroidery, and at stadium scale.

Mark House 4, an original abstract identity specimen plate containing the Redtail Thermal system