{ "id": "new-rules-for-the-new-economy", "shelfNumber": "05", "title": "New Rules for the New Economy", "subtitle": "10 radical strategies for a connected world", "authors": [ "Kevin Kelly" ], "kind": "Ideas & economic argument", "themes": [ "networks", "power", "attention" ], "theme": "sage", "layout": "network", "tagline": "A network changes the question.", "dek": "Kevin Kelly’s 1998 argument about connected systems. Read its proposals in their moment, then test the questions they leave.", "context": { "heading": "An argument from 1998. A conversation today.", "paragraphs": [ "Kelly asks what changes when connection becomes central to economic life. His book is deliberately assertive: it proposes ways to think about networks, abundance and change rather than presenting a neutral survey.", "Keep its date in view. Separate an explanation of how a network might behave from a prediction about where a particular industry will go. A memorable proposition is a useful starting point for scrutiny.", "The author hosts the book online. That offers a direct way in, with the original copyright still attached. You can read without treating authorized access as a license to reproduce it." ], "sourceIds": [ "author-book", "author-reissue", "author-pdf" ] }, "authorNote": { "text": "Start with Kelly’s own book page and authorized online version. The original argument belongs to its publication moment; the prompts on this shelf are our invitations to examine it, not claims that every forecast has been confirmed.", "sourceIds": [ "author-book", "author-pdf" ] }, "entryPoints": [ { "id": "connections", "label": "Connections", "title": "Draw the edges.", "prompt": "Choose a system you already understand. Name its participants and connections, then ask which relationships change what the system can do." }, { "id": "claims", "label": "Claims", "title": "A principle needs a case.", "prompt": "Take one proposal from your lawful copy. Write a supporting example and a counterexample in your own words. What condition separates them?" }, { "id": "time", "label": "Time", "title": "Keep two dates in view.", "prompt": "Write a question a reader might have asked in 1998 and one you would ask now. Do not assume that a later example proves a general rule." } ], "pathways": [ { "label": "Quick orientation", "title": "Read one proposal slowly.", "text": "Begin with the author’s introduction and one chapter. Note the claim, an example and a question before going on." }, { "label": "A critical second pass", "title": "Keep an evidence ledger.", "text": "For three propositions, distinguish explanation, prediction and advice. List what evidence would help you evaluate each." }, { "label": "Across the shelf", "title": "Ideas meet institutions.", "text": "Move from this book to a reported history such as Barbarians at the Gate. Ask how an abstract economic argument and a reconstructed case make different demands on a reader." } ], "rightsNote": "The linked author-hosted book is authorized online access, not public-domain text or a general reuse license. The original copyright remains; do not republish the text or illustrations.", "readerNote": null, "deeper": { "themes": [ { "title": "Connection and concentration", "text": "Networks can distribute activity while concentrating influence. Where does the book attend to that tension, and where would you want a further account?" }, { "title": "Abundance and limits", "text": "Which resources can become widely reproducible, and which remain scarce? How does that distinction affect the usefulness of a proposal?" }, { "title": "A rule as a provocation", "text": "What does a forceful rule make easier to notice? What does its brevity leave out?" } ], "questions": [ "Choose a claim you find useful and state the conditions under which it applies.", "Which proposition would you most want to qualify? Offer a counterexample without reducing the whole argument to that case.", "What changes when you read this as a historical argument rather than a current forecast?" ] }, "series": null, "related": [ { "title": "Barbarians at the Gate", "url": "/books/barbarians-at-the-gate/", "why": "Put an abstract account of economic systems beside a reported corporate contest." } ], "checkedAt": "2026-10-03", "art": { "src": "/images/bookshelf/new-rules-for-the-new-economy.webp", "alt": "Pale green botanical ink forms linked by delicate branching connections across textured cream paper.", "width": 1536, "height": 1024, "caption": "Original AI-generated atmosphere for PointCast. Not a cover, archival work or historical document." }, "firstPublished": "1998", "firstPublicationNote": "First published by Viking in 1998. The Penguin paperback linked here was published in 1999; the author-hosted PDF is a later digital version.", "sources": [ { "id": "author-book", "label": "Kevin Kelly — New Rules for the New Economy", "url": "https://kk.org/books/new-rules-for-the-new-economy/", "type": "Primary author bibliography", "note": "Original hardcover year/publisher/ISBN; Author-hosted whole-book HTML/PDF routes; Author summary. Paperback year/publisher conflicts with publisher record." }, { "id": "author-pdf", "label": "Author-hosted New Rules PDF", "url": "https://kk.org/books/KevinKelly-NewRules-withads.pdf", "type": "Primary author-hosted edition", "note": "Full title/subtitle; Author; Original year and publisher; Original ISBN-10; Copyright notice; PDF file page count. 191 file pages do not establish physical hardcover page count." }, { "id": "publisher-paperback", "label": "Penguin Random House — New Rules for the New Economy", "url": "https://www.penguinrandomhouse.com/books/330985/new-rules-for-the-new-economy-by-kevin-kelly/", "type": "Primary publisher product record", "note": "Paperback ISBN-13 9780140280609; Publication date 1999-10-01; Penguin Books; 192 pages; Author. Publisher page also shows ebook format but a separate ebook ISBN was not established in this check." }, { "id": "author-blog", "label": "Kevin Kelly — New Rules", "url": "https://kk.org/newrules/", "type": "Primary author reading route", "note": "Author-hosted reading version and chapter navigation. Authorized reading does not establish a book reuse license." }, { "id": "used-biblio", "label": "Biblio paperback ISBN listings", "url": "https://www.biblio.com/9780140280609", "type": "Primary retailer access route", "note": "ISBN-based listings for the Penguin paperback. Bibliographic details on this page follow the publisher record; seller listings determine condition and availability." }, { "id": "library-brooks", "label": "Brooks Public Library — New Rules for the New Economy", "url": "https://brooks.bibliocommons.com/v2/record/S51C82764", "type": "Primary library catalog", "note": "Original Viking hardcover, 1998: 179 pages, ISBN 0670881112, with bibliographical references and an index. The library record supports edition identification; borrowing depends on card eligibility and lending rules." }, { "id": "author-reissue", "label": "Kevin Kelly — New, New Rules for the New, New Economy", "url": "https://kk.org/kevinkelly/new-new-rules-for-the-new-new/", "type": "Primary author retrospective and reading authorization", "note": "Kelly’s retrospective on the 1998 book, its network focus, and the author-hosted website, blog version and PDF with contextual advertisements. Statements about past print availability are historical." } ], "editions": [ { "id": "penguin-paperback", "label": "Penguin paperback", "format": "Paperback", "publisher": "Penguin Books", "isbn": "9780140280609", "publicationDate": "1999-10-01", "pages": 192, "extras": "Supplementary material in this paperback was not verified.", "why": "Choose for a compact physical reading copy that can be annotated and kept on the shelf.", "sourceId": "publisher-paperback", "links": [ { "kind": "new", "label": "View publisher buying options", "url": "https://www.penguinrandomhouse.com/books/330985/new-rules-for-the-new-economy-by-kevin-kelly/", "note": "Penguin paperback ISBN 9780140280609. Check current retailer terms and regional access." }, { "kind": "used", "label": "Compare used copies by ISBN", "url": "https://www.biblio.com/9780140280609", "note": "Verified paperback ISBN route; check seller, condition, shipping and current terms." }, { "kind": "borrow", "label": "Find a library copy", "url": "https://brooks.bibliocommons.com/v2/record/S51C82764", "note": "Brooks Public Library catalogs the original Viking edition, ISBN 0670881112. This is a different edition from the 1999 paperback. Card eligibility, local lending rules and availability apply; ask your own library about local borrowing or interlibrary loan." } ] }, { "id": "viking-hardcover", "label": "Original Viking hardcover", "format": "Hardcover", "publisher": "Viking", "isbn": "9780670881116", "publicationDate": null, "pages": 179, "extras": "Bibliographical references and index verified in the library record. Original publication day and exact new/used hardcover sales routes remain unverified.", "why": "Choose for the original print-era edition when collecting or comparing the book's first publication context; confirm the seller's ISBN and condition.", "sourceId": "library-brooks", "links": [ { "kind": "borrow", "label": "Find a library copy", "url": "https://brooks.bibliocommons.com/v2/record/S51C82764", "note": "Brooks Public Library catalogs the original Viking edition, ISBN 0670881112. Card eligibility, local lending rules and availability apply; ask your own library about local borrowing or interlibrary loan." } ] } ], "digitalRoutes": [ { "id": "author-html", "label": "Read on Kevin Kelly’s site", "description": "The author hosts a chapter-by-chapter version of the book. Start here or use the author’s book page to choose a format.", "url": "https://kk.org/newrules/", "rights": "Authorized online reading. The book remains copyrighted; free access does not grant permission to republish its text or illustrations.", "sourceId": "author-book", "type": "authorized" }, { "id": "author-pdf", "label": "Open the author-hosted PDF", "description": "A continuous-reading PDF linked by the author. Its 191 file pages are distinct from print-edition pagination; this version includes advertisements.", "url": "https://kk.org/books/KevinKelly-NewRules-withads.pdf", "rights": "The PDF retains Kevin Kelly’s 1998 copyright and an all-rights-reserved notice. Read at the source; no public-domain or general reuse claim.", "sourceId": "author-pdf", "type": "authorized" } ], "canonical": "https://pointcast.xyz/books/new-rules-for-the-new-economy/", "artworkProvenance": "/images/bookshelf/provenance.json", "commerce": "External discovery links. Providers determine availability, prices, condition, and library eligibility. No PointCast stock, checkout, payment, or fulfilment.", "reproducedBookText": false, "quotationsUsed": 0, "artworkIsOfficialCover": false }