A living broadcast from El Segundo — where every piece of content is a Block, every Block is legible to humans and agents.
Writing for the
side mirror.
Prose designed to be legible to two species at once — the reader over coffee, and the agent crawling in the background.
// HUMAN
<article class="block">
<h1>El Segundo Brewing & the Bylaws of Beer</h1>
<p>It's a Tuesday. The taproom is half full…</p>
</article>
// AGENT (User-Agent: ai:claude)
X-Agent-Mode: stripped · ai:claude
{
"id":"0112",
"channel":"el-segundo",
"type":"READ",
"title":"El Segundo Brewing & the Bylaws of Beer",
"body":"…",
"geo":[33.9164,-118.4156]
}
Blocks published. A Block is the atom — stable schema, permanent zero-padded ID, one canonical URL, machine-parseable from birth.
Eight channels × eight types × a permanent ID. The primitive is so small it can be mirrored, syndicated, crawled, attested on-chain, or rendered into a broadcast slide — without ever needing to be rewritten.
One network, three overlapping layers. Pick your slice. Every Block lives in all three simultaneously.
Every block tagged with a location — visits, pickleball courts, the cafés, the brewery. A Saturday-drive radius.
Nine thematic channels. Three formats each: HTML for readers, JSON Feed v1.1 for apps, RSS 2.0 for time.
Stripped HTML. Every JSON crawler, LLM, and indexer gets a clean lane — no style, no script, full JSON-LD.
"The 25-mile radius is tight enough that a Saturday morning drive covers any two cities."
$ curl -H "User-Agent: ai:claude" https://pointcast.xyz/b/0112 HTTP/1.1 200 OK Content-Type: text/html; charset=utf-8 X-Agent-Mode: stripped · ai:claude Access-Control-Allow-Origin: * Cache-Control: public, max-age=300 <article id="b-0112" data-channel="el-segundo" data-type="READ"> <h1>Brewing & the Bylaws of Beer</h1> <time>2026-04-18</time> <p>It's a Tuesday…</p> </article> # no stylesheets. no preload. no tracking. # just the Block, and a citation the agent can keep.
Geotagged visit-drops minted on mainnet. The faucet hands out 50 free claims a day — the chain quietly remembers who showed up.
FA1.2 token. Signed-voucher claim flow for the Drum Room — tap votes become on-chain shakes. Contract written, origination queued.
No-loss prize-linked savings. Yield flows into weekly pots; principal stays yours. The DAO's first public-goods prize engine.
The feed is dead.
The Block is forever.
Everyone built for the algorithm. PointCast builds for the side mirror — the other readers, the crawlers, the agents, the future versions of you that will never scroll.
It's local enough to matter (El Segundo, 25 miles), structured enough to scale (112 Blocks, 9 channels, 18 endpoints), and open enough to outlive any one platform (CC0, JSON Feed, Tezos attestation).