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UNOFFICIAL 2029 IDENTITY SYSTEM

High Plains Broadcast, PointCast's unofficial 2029 abstract mark proposal for Texas Tech

Big 12 · Lubbock, Texas

Texas Tech

High Plains Broadcast

A broadcast burst meets the plains horizon—fast, dry, generous, and impossible to reduce to initials.

#c62c2c #202020 #e4d9bf
PLACE INPUT Llano Estacado wind · red dirt · huge western sky

The local input comes from PointCast’s sourced mascot field card. The design direction is PointCast interpretation, not an institutional claim.

Texas Tech Athletics · Masked Rider history source ↗
01 / STADIUM

A field that gives something back.

Build a shade-and-wind machine with solar sails, dust gardens, and a public radio porch.

02 / CAMPUS

The signal leaves the merch table.

A campus broadcast line lets clubs publish analog flip-board messages from library to field.

03 / STUDENT GEAR

Repair is part of the identity.

Black field vest with red reflective burst panels and a removable radio pouch.

MARK HOUSE 02

One system among five unrelated signals.

The shared house is a presentation device, not a template. Every mark should remain recognizable in one color, in motion, at sixteen pixels, in embroidery, and at stadium scale.

Mark House 2, an original abstract identity specimen plate containing the High Plains Broadcast system